Performance Marketing News

Maximizing Affiliate Partnerships: 6 Strategies for Success – JEBCommerce

Maximizing Affiliate Partnerships: 6 Strategies for Success

Learn 6 strategies to maximize affiliate partnerships. Drive sales, cultivate loyalty & grow your brand. Contact us for more!
Unleashing the Power of Affiliate Marketing: Mastering Incrementality and Boosting Profits – JEBCommerce

Unleashing the Power of Affiliate Marketing: Mastering Incrementality and Boosting Profits

Discover the game-changing tools and strategies to tackle the age-old challenge of affiliate marketing—incrementality. Learn how leading networks empower advertisers to optimize budgets, protect brands, and unlock new customer acquisition. Don't miss out on the essential insights that will transform your affiliate program into a profit-driving powerhouse.
Top 10 things to ensure affiliate channel success in Q4 2022 – JEBCommerce

Top 10 things to ensure affiliate channel success in Q4 2022

Q4 is upon us. Here are 10 things you can do now to ensure that your affiliate program is as successful as possible.
Going into Orbitz, social and affiliates; Interview with Blagica Bottigliero and Paleo Ad Tech – JEBCommerce

Going into Orbitz, Social and Affiliates

Listen as Blagica Bottigliero, Jill Royce, and Marty Kihn dive into digital marketing and more in a recent interview for Paleo Ad Tech.

New Customers vs. Returning Customers

Many advertisers want to know what the affiliate channel should produce in terms of new vs. existing customers. We will break this down and look at the various ways to optimize for each.

Amazon Cuts Commissions, Affiliates Here Is What You Can Do

With Amazon recently cutting affiliate commissions, now is the time to diversify your affiliate income stream. Our team put together a list of alternatives for affiliates to promote in light of this Amazon change.

What to Ask on Affiliate Discovery Calls

The initial discovery calls with affiliate partners can be intimidating. What should I ask? How do we implement proper goals and expectations? We go through some of the best questions to ask to set both parties up for success!

4 Ways to Increase The Efficiency Of Spend In Your Affiliate Program

Here are 4 ways to increase the efficiency of your spend in your affiliate program, without scaling the program back in any way.

FMTC: A Datafeed Solution for Publishers, Agencies/OPMs and Merchants

Did you know FMTC offers feeds for deals, special offers, last ship dates and more? Find out how FMTC can help you stay top of mind with publishers this holiday season.

Affiliate Sweepstakes & Giveaways – What To Include

Sweepstakes are genuinely a great way to engage a targeted audience, drive sales, and increase brand awareness. Working with an affiliate allows you the opportunity to work more closely and build a valuable relationship that is mutually beneficial.