AcquisitionVRetention

New Customers vs. Return in the Affiliate Channel

JEBCommerce Employee Profile - Geoff Marshall

Geoff Marshall

Director of Affiliate Services

Geoff Marshall (aka Fire Marshall Bill)

Director of Affiliate Services

Geoff Marshall started at JEBCommerce in October 2011 as an Assistant Affiliate Manager and has since moved into the Affiliate Manager, then Senior Affiliate Manager position. Most recently, he was promoted to lead the department as the Director of Affiliate Services. He utilizes skills learned from his service in the United States Navy (submarines), as an Engine Leader fighting wildfires, as a small business owner, and entrepreneur to provide a high level of client management. In his spare time, he enjoys spending time with his family, playing outdoors, and cheering on the Seattle Seahawks.

  • Email:
  • Phone:1 (800) 208-6215 ext.224
  • Skype:geoff.marshall.jeb
Many advertisers want to know what the affiliate channel should produce in terms of new vs. existing customers. We will break this down and look at the various ways to optimize for each.
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announcement_SmartPak

SmartPak Affiliate Program Launched by JEBCommerce!

JEBCommerce Employee Profile - Dorothy Dalton

Dorothy Dalton

Affiliate Manager

Dorothy Dalton

Affiliate Manager

Dorothy graduated from Northern Arizona University in 2013 with a degree in Sociology. She started working for JEBCommerce in February 2014. She may be new to the Affiliate Marketing Space, but she is relational, an achiever, positive, and focused. In her free time, Dorothy loves to be outdoors – camping, hiking, and traveling to new destinations.

  • Email:
  • Phone:1 (800) 208-6215 ext.217
  • Skype:dorothy.dalton22
About SmartPak: SmartPak Equine was founded by riders and horse owners for riders and horse owners. We got our start in 1999, with the purpose of…
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butterLONDON_Announcement_Post

butter LONDON Affiliate Program is Now Managed by JEBCommerce!

JEBCommerce Employee Profile - Alex Pounds

Alex Pounds

Assistant Affiliate Manager

Alex Pounds

Assistant Affiliate Manager

Started at JEBCommerce in December of 2015. A University of Idaho graduate in Advertising. I also played on the UI Golf team and spent a year as an assistant coach - Go Vandals! I really enjoy the relationships and different disciplines within the affiliate space. You can find me on a golf course or standing in a river fishing in my spare time!

  • Email:
  • Phone:1 (800) 208-6215 ext.232
We are ecstatic to announce JEBCommerce is now managing the butter LONDON affiliate program! About butter LONDON: Founded in 2005 by British entrepreneur, Sasha Muir with the help of Nonie Creme, London's premier fashion manicurist, butter LONDON quickly became the world-renowned 3-Free nail lacquer brand. Today they continue…
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announcement_Speck

Speck Products Now Working With JEBCommerce!

JEBCommerce Employee Profile - Alex Pounds

Alex Pounds

Assistant Affiliate Manager

Alex Pounds

Assistant Affiliate Manager

Started at JEBCommerce in December of 2015. A University of Idaho graduate in Advertising. I also played on the UI Golf team and spent a year as an assistant coach - Go Vandals! I really enjoy the relationships and different disciplines within the affiliate space. You can find me on a golf course or standing in a river fishing in my spare time!

  • Email:
  • Phone:1 (800) 208-6215 ext.232
JEBCommerce is excited to announce we are now managing the Speck Products Affiliate Program! About Speck Products: Speck Products offers phone, tablet and laptop cases for brands such as Apple, Samsung, HTC and many more! Their award-winning products offer military grade protection, while improving the look of your valuable tech. To join the Speck…
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ToolsOfTheTrade

Growing Affiliate Programs With Minimal Optimization Tools

JEBCommerce Employee Profile - Tyler Johnson

Tyler Johnson

Affiliate Manager

Tyler Johnson

Affiliate Manager

Tyler started at JEBCommerce in February of 2014 as shared resource personnel and is currently working as an Affiliate Manager. He utilizes customer service and relationship building skills he learned while working as a caddy while going to school at Lewis Clark State College. In 2012 he graduated with a Bachelor’s Degree in Business Administration and minored in Marketing. He currently works on the team responsible for the Bodybuilding.com, Eastern Mountain Sports, Bob's Stores, Travelsmith, Chasing Fireflies, and Nourish + Bloom affiliate programs. In his spare time, he is a self described "golf-aholic" whose love for the game since a young age allowed him to play for Lewis Clark State College's Men's Golf Team.

  • Email:
  • Phone:1 (800) 208-6215 ext.223
  • Skype:tyler1234310
Last winter I was attempting to work on my truck because both the starter and the alternator needed to be replaced. It did not go smoothly or quickly to say the least, but eventually, with several uses of certain words I won't mention here, I was able to get it…
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TheFiveHouses

How Einstein’s Riddle explains channel diversification

I am always on the lookout for great thought experiments. I love them, and I can often use them for metaphors for affiliate program management. It’s a great teaching tool, a lot of fun to talk about, and a great way to merge two really fun topics. One of my…
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