Performance Marketing News

It was July 19th, 1986. Madison Square Garden. Darryl McDaniels, Joseph Simmons & Jam Master Jay stood before thousands and made one simple request, “hold up your sneakers”. When people think of influencer marketing they think of popular YouTube stars, Instagram followings & monthly unique visitors. And they’re not wrong, that is exactly influencer marketing […]

Social influencers have been a hot topic in the affiliate industry as of late. Search just about any vertical and you’ll find thousands of social influencers. We’ve personally seen how they increase brand awareness, but the cost to work with them has gone up recently as well. With so many influencers out there, how do […]