Performance Marketing News

How do you grow your affiliate program during the pandemic by more than 263%?

By Jamie Birch

Can you grow your affiliate program during the COVID-19 pandemic or any other uncertain and challenging time? You sure can! Read about how our team grew one of our electronics retailers by over 263% against last year's April numbers.
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What is Affiliate Management and How Does it Work?

By Katie Winger

New to the affiliate space? This article outlines what exactly is involved in affiliate management!
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Why homeTRADER.ca chose JEB to Manage Affiliate Program

By Jamie Birch

homeTRADER.ca, a leader in the real estate market, selected JEBCommerce to grow and manage the affiliate program.  homeTrader.ca is Canada’s real estate destination. Users can find and post rental properties as well as properties for sale, both resale and new homes and condos.  Publications include: New Homes, Renters News, Condo Guide, Home Renters Guide, Renovations, …

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Customer Acquisition and Retention with Affiliate Marketing

By Jon Goodwin

It's not rocket science, but a successful affiliate channel does require having the right team, the right tools, and a well communicated strategy.
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Rapidly increasing conversion rate leads to a rapid increase in revenue!

By Jamie Birch

Your conversion rate is not out of your control. Your affiliate program can grow significantly when you increase the conversion rate. Check out this mini case study of how we did just that.
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Affiliate Crisis Marketing: Are You Paying for Canceled Orders?

By Katie Winger

Affiliate marketing is incredibly resilient. The advantage this channel offers during a crisis is tenfold.  Unlike other advertising channels that measure cost per click or cost per impression, affiliate marketing is based on a cost per action (CPA) payment structure. Meaning you only pay for converted sales and leads … well you should only be …

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Affiliate Crisis Marketing: Losing Orders to Broken Links

By Katie Winger

Affiliate marketing is the perfect channel to help your brand survive and thrive in our current environment because it is flexible and cost effective. In this video, Jamie Birch from JEBCommerce talks about getting back to the basics – reviewing creative.  When JEB partners with a Brand, one of the first things we do is …

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Affiliate Marketing Cart Abandonment

By Katie Winger

In the following video, Jamie Birch from JEBCommerce, speaks to retail marketing managers about a solution for cart abandonment, UpSellit.  During this pandemic, we are seeing an increase in ecommerce traffic, but a decrease in conversion rates. Some brands are seeing cart abandonment rates as high as 65%.  One strategy to lower cart abandonment is …

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Affiliate Landing Pages: Turning Clicks into Customers

By Katie Winger

It is important to maximize every bit of traffic your brand is receiving right now. Landing pages are one of the pillars of affiliate marketing and something that we can edit right now to increase sales.  What is an Affiliate Landing Page? An affiliate landing page is the web page a consumer sees after clicking …

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Coupon Marketing Strategy: Go Where Your Audience Is

By Katie Winger

Consumers seem to be planning for a prolonged downturn in the US economy and are using coupons in larger numbers. More and more consumers are not purchasing a product without researching to find the best deal. The good news is they continue to shop, just more wisely and making sure they have a discount prior …

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