Affiliate Management Tips

Google Affiliate Network Migration Timeline

We’ve had many conversations this last week, as I’m sure many of you have had as well, regarding the migration of advertisers off of the Google Affiliate Network onto another affiliate network.  Almost every conversation starts with “how long is this going to take and what do I need to be able to do?”, “what …

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Incremental Sales Part 5 – How to guide for tracking

Have you increased affiliate sales dramatically and you are still getting the grumpy cat from the CEO?  Than you have come to the right place.  This is the 5th and final part in our series on incremental sales in affiliate marketing.  Catch up on Part 1 and Part 2 andPart 3 and Part 4.  We have discussed definitions, some possible …

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How many networks should my affiliate program be in?

This subject can really bring about some heated debate.  I wouldn’t say it’s controversial, but there definitely seems to be specific “camps” comprising of a few different views on this subject.  I’ve had really interesting conversations about 1 vs many networks and even a few arguments (really, I’m sure there are better things for us …

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Goals Affiliate Managers Should Set for Themselves in 2013

The Thanksgiving leftovers are pretty much gone, Black Friday has come and gone (hopefully you avoided the melee at your local Walmart) and Cyber Monday has now been extended through Wednesday.  Maybe it’s time now to start setting some goals for 2013?  As an affiliate manager, what types of goals should you be setting?  Now is a …

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Affiliate Manager Lessons – Training

The need for affiliate manager lessons and training has gotten more coverage this year than any other.  As our industry matures, we need more well trained individuals and great programs to train these affiliate managers.  It’s something that’s been lacking for a long time and one reason we developed the MyAffiliateCoach training series way back …

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Business to Business Affiliate Programs – do they work?

We are approached by many different kinds of advertisers each and every week.  One type that is consistently at our doorstop is the Business to Business category.  From cloud storage to graphic design, from crowdsourcing to html development and more, B2B advertisers are looking for ways to acquire new customers, increase revenue and grow their …

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