Performance Marketing News

Guest Post – Joe Sousa “From time to time, we have the good fortune of having a well respected, successful and knowledgeable individual provide a guest post for this blog.  Today is one of those special days. Joe is a close friend of ours and his opinion as an affiliate is one we rely on […]

Jamie and David Naffziger, of BrandVerity, discuss referral laundering, geotargeting and other things affiliate managers should be looking out for to protect their program, their affiliates and their bottom lines. Dave Naffziger runs and operates BrandVerity, a company that provides a service called Poachmark.  “Poachmark is a service that monitors paid search for affiliate abuse […]

Getting the most out of your affiliate manager - Logan Thompson's blog post and Jamie Birch's comments. A few notes on how to get the most out of your affiliate manager.