Allowing affiliates to bid on trademark terms (TM+) could boost program performance - JEBCommerce

Why You NEED Affiliates Bidding on TM+

JEBCommerce Employee Profile - Stephen Robinson

Stephen Robinson

Director of Affiliate Marketing

Stephen Robinson (aka stephenrobinson)

Director of Affiliate Marketing

The path back to JEBCommerce included a 4-year stint in internet sales in the automotive industry where Stephen sold a 1997 Porsche RUF Turbo to a customer over an AutoTrader chat.

He returned to his roots in affiliate marketing, spending two years at House of Kaizen managing large subscription brands such as Audible, PRWeb and iContact. After that he spent a year and a half at AIM, where he managed several multi-channel retailers including: Motorcycle Superstore and J&P Cycles and Vega to name a few other brands.

In the spring of 2018 Stephen joined JEBCommerce as a Senior Affiliate Manager, before being promoted to Director in December 2018 where he thoroughly enjoys working with the rest of the team, driving strategy and delivering outstanding service to JEBCommerce's roster of clients.

When not working, Stephen enjoys spending as much time as possible on his boat with his wife, Jamara, and their three girls. He also enjoys volunteering at his church serving as the youth director. In his spare time, he is continuing training for triathlons with a goal of completing a 140.6 Ironman while he is still young.

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If you aren’t allowing Affiliates to bid on TM+ keywords, you could be missing out on incremental revenue in your Affiliate program.
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