Profitable Performance Marketing podcast - JEBCommerce

The Profitable Performance Marketing podcast

Jamie Birch, a 20 year veteran of the affiliate marketing space, talks to industry experts on all sides of the marketplace, affiliates, advertisers, networks and vendors. Discussions around affiliate marketing, incremental sales and anything related to running a profitable affiliate channel. If you are an advertiser with an affiliate program or thinking of starting one, this podcast is for you.

Affiliate Manager Fanatics, Joe Sousa

Season 01 / Episode 031

Talking biscuits, football and affiliate marketing optimization tactics with Joe Sousa, Affiliate Manager, North America at Fanatics, Inc

From biscuits and cinnamon rolls and the Seahawks to a deep dive into affiliate optimization tactics. Those things and more in today’s episode with Joe Sousa of Fanatics. We talk about optimization and cultivating relationships with content producers and niche affiliates. Fanatics does it extremely well, so hear it from the experts!

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Beth Kirsch, VP

Season 01 / Episode 030

Beth Kirsch – VP Marketing and Growth – Pipedrive – Lead Gen, B2B and International Affiliate Marketing

Beth Kirsch talks with us today about Global Digital Marketing, Affiliate Marketing, Lead Gen affiliate programs, B2B affiliate programs and more on today’s episode of the Profitable Performance Marketing Podcast.

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Wade Tonkin of Fanatics, Inc

Season 01 / Episode 029

Award winning affiliate marketer – Wade Tonkin, Director, Global Affiliate Marketing – Fanatics, Inc

Long time industry veteran and award winning affiliate marketer, Wade Tonkin, and I talk about affiliate marketing, affiliate recruitment, turning enthusiasts into successful affiliate marketers and more on today’s episode!

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Tony Pantano talks about search marketing in the affiliate channel.

Season 01 / Episode 028

Search Marketing and Affiliates – My interview with Tony Pantano, CEO of IMWave

Search and affiliates and how all that works within your affiliate channel and your broader digital marketing campaigns with Tony Pantano, CEO of IMWave, one of the premier search affiliates. Listen to my interview on the Profitable Performance Marketing Podcast!

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Season 01 / Episode 027

Diana Gee-Calingo, Sr. Affiliate Manager for Tailored Brands – Men’s Wearhouse and Jos. A. Bank

Managing an affiliate program through bankruptcy and all the issues that come with it and the keys to working remotely. Just a few things Diana Gee-Calindo and myself talk about in today’s episode of The Profitable Performance Marketing podcast.

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Candice Nobles, Chief Marketing Officer at Papers and Ink Studios

Season 01 / Episode 026

Candice Nobles – A discussion on marijuana marketing, digital marketing and the intersection of race, work and life

Today we have Candice Nobles, Chief Marketing Officer of Papers and Ink, on our podcast. We talk about marketing in the marijuana market, digital marketing and quite a bit about the intersection of race and the workplace and Candice’s experience in the marketing field.

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Dan Armaquaye

Season 01 / Episode 025

Dan Amarquaye – Affiliate Marketer, From Door-to-Door Salesman to multiple startup founder

Today we speak with Dan Amarquaye about his start in sales, co-founding Publisher Discovery, his passion for startups and all things affiliate marketing on the Profitable Performance Marketing Podcast.

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Season 01 / Episode 024

Jacob Fu – On being a successful travel affiliate

With the vaccine in full distribution, many are looking to see when travel will pick up again. Today we talk to Co-Founder of, Jacob Fu about his experience growing a travel content affiliate site, getting through the pandemic, and what it looks like for travel affiliate marketing in the future.

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Todd Crawford affiliate marketing industry vet

Season 01 / Episode 023

Todd Crawford – Co-Founder at Impact, first CJ employee and long time affiliate marketing industry thought leader

Episode 23 has us talking with long time industry veteran, Todd Crawford about the new channel of digital marketing, Partnerships. We discuss what those look like, how Impact was founded to empower this channel and so many other things related to affiliate marketing.

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Season 01 / Episode 022

Cary Pierce – The future of affiliate marketing, insight and tips for newcomers

Today CEO and Founder of JEBCommerce speaks with industry vet Cary Pierce from Rakuten Advertising. They discuss COVID, CyberWeek, all things 2020 as well as the influx of new advertisers and affiliates to the affiliate marketing channel. Cary shares tips for those newcomers.

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