Season 01 / Episode 031
Talking biscuits, football and affiliate marketing optimization tactics with Joe Sousa, Affiliate Manager, North America at Fanatics, Inc
From biscuits and cinnamon rolls and the Seahawks to a deep dive into affiliate optimization tactics. Those things and more in today’s episode with Joe Sousa of Fanatics. We talk about optimization and cultivating relationships with content producers and niche affiliates. Fanatics does it extremely well, so hear it from the experts!