Profitable Performance Marketing podcast - JEBCommerce

Profitable Performance Marketing
the Podcast

Jamie Birch, a 20 year veteran of the affiliate marketing space, talks to industry experts on all sides of the marketplace, affiliates, advertisers, networks and vendors. Discussions around affiliate marketing, incremental sales and anything related to running a profitable affiliate channel. If you are an advertiser with an affiliate program or thinking of starting one, this podcast is for you.

Affiliate Program Tracking Testing – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 019

Affiliate Program Tracking Testing

Affiliate programs are often not tracking all of their orders. You should have an extensive tracking testing protocol. Jamie Birch goes over this and more in today’s episode.

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Affiliate Marketing Paid Placements – Profitable Performance Marketing podcast – JEBCommerce

Season 01 / Episode 018

Affiliate Marketing Paid Placements

Paid placements are a great way to grow your affiliate program revenue.

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From Affiliate Manager to C-Level Executive with Jared LaMantia – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 017

From Affiliate Manager to C-Level Executive with Jared LaMantia

From affiliate manager to VP and GM, Jared LaMantia and I discuss his career path, project management, how to effectively use data in your marketing efforts and much more on the Profitable Performance Marketing podcast.

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Focus on Performance Over Categories – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 016

Focus on Performance Over Categories

Stop evaluating an affiliate partner’s performance based on how you categorize them. Coupon, loyalty, cashback, or reward, that doesn’t matter. What does matter is the performance they drive. Let’s talk data!

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Affiliates Got the Power – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 015

Affiliates Got the Power

Still treating affiliates as if you are the more powerful one in the conversation? Well times have changed and affiliates have way more power than you think. Time to redo your strategies to reflect that.

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Affluencer vs Influencer and the Importance of Representation with Blagica Bottigliero – Profitable Performance Marketing podcast – JEBCommerce

Season 2 / Episode 014

Affluencer vs Influencer and the Importance of Representation with Blagica Bottigliero

Entrepreneur, digital marketing veteran, and internet trailblazer Blagica Bottigliero joins Jamie for a riveting discussion covering topics from the rise of a new type of content creator to representation in the workplace. Be sure to give this one a listen (or read) … now!

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The Rise of the Affluencer – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 013

The Rise of the Affluencer

PPM is back and we’re diving into the topics you want and need to know about. In this episode, we discuss influencers and the rise of a new class of influencer: the affluencer. Tune in to find out how things are evolving. Don’t get left behind!

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Season 2 is coming back – Profitable Performance Marketing podcast – JEBCommerce

Season 02 / Episode 012

Season 2 is coming back!

The second half of Profitable Performance Marketing season 2 is getting started! We’ve got great new guests and a bunch of new topics to cover. Be sure to check us out where ever you get your podcasts.

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Getting Down to Reality (and whisky) with Chris Tradgett – Profitable Performance Marketing JEBCommerce

Season 02 / Episode 011

Getting Down to Reality (and whisky) with Chris Tradgett

Entrepreneur and industry long-timer Chris Tradgett joins Jamie from across the pond for a good natured, multi-themed discussion. Don’t miss it!

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Season 02 / Episode 010

Managing Through Turbulence

Like so many, the pandemic tested our ability to react to sudden (and dramatic) change. Here’s the method we used to keep things together and moving forward.

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