Performance Marketing News

Vanity is a Good Thing with URL Shorteners

Shortened URLs, we’ve all seen them, those cute but mysterious tiny URLs that start with bit.ly, goo.gl, ow.ly, or for those who’ve been around a while, tinyurl.com. For some time, the best (perhaps only) way to squeeze an address down to a few scant characters was to use a service like these. However, thanks to […]