Let’s Talk – Affiliate Channel Budget

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Budget Flexibility

In the current retail environment, it's essential to have a flexible approach to budget allocation, one that allows for both CPA increases and flat fee placements, as well as CPC testing with select affiliates. We’re equipped and ready to help strategically plan your channel budget to drive exceptional results. Here's a peek at how we do it.

Depiction of budget flexibility

Understanding Channel Budget Dynamics

We start by analyzing your business goals, target audience, and competitive landscape to develop a comprehensive understanding of your channel budget needs. By taking a data-driven approach, we can identify opportunities for optimization and growth.


Strategic CPA Increases and Flat Fee Placements

We strategically allocate budget for both CPA increases and flat fee placements to diversify your affiliate marketing efforts. This allows us to incentivize high-performing affiliates with increased commissions while also securing placements on top-performing sites for guaranteed exposure.


CPC Testing with Affiliates

We embrace innovation by testing CPC (Cost Per Click) models with affiliates to drive targeted traffic and maximize conversions. For example, by paying affiliates based on the number of clicks generated rather than completed transactions, we can explore new acquisition channels and optimize campaign performance.


Budget Allocation Flexibility

We maintain flexibility in budget allocation to adapt to changing market conditions, seasonal trends, and campaign performance. This allows us to reallocate budget towards high-performing initiatives and scale up successful campaigns for maximum impact.


Performance Monitoring and Optimization

We continuously monitor campaign performance and identify the most effective strategies for driving results. By leveraging data-driven insights, we can optimize budget allocation in real-time to maximize ROI and achieve your business objectives.


Transparent Reporting and Communication

We provide transparent reporting and regular communication to keep you informed of campaign performance and budget utilization. This ensures alignment with your goals and allows for strategic decision-making based on actionable insights.

Zappos logo – JEBCommerce

"We work with JEBCommerce for several reasons. They’re innovative. They educate us by explaining what needs to be done & why. They’re highly experienced. And finally, they’re flexible, knowledgeable about our business, and willing to work with us to maximize results for our company."

– Ned Farra, Zappos.com

Trusted by well-known brands around the world