Profitable Performance Marketing podcast with Jake Fuller - JEBCommerce

The Profitable Performance Marketing podcast

Jake Fuller, a 15 year veteran of the affiliate marketing space, talks to industry experts on all sides of the marketplace, affiliates, advertisers, networks and vendors. Discussions around affiliate marketing, incremental sales and anything related to running a profitable affiliate channel. If you are an advertiser with an affiliate program or thinking of starting one, this podcast is for you.

EPC and How to Use it in the Affiliate Channel – Profitable Performance Marketing – JEBCommerce

S03E017EPC and How to Use it in the Affiliate Channel

Explore EPC (Earnings Per Click) in affiliate marketing with Jamie Birch, founder of JEBCommerce. Learn how to calculate and leverage EPC intentionally for affiliate success. Discover strategies to optimize, retain, and recruit affiliates while managing your program’s EPC. Find out how you can use this metric to grow your affiliate program today!

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The Complex World of Affiliate Compliance - Get To Know Your Liabilities – Profitable Performance Marketing – JEBCommerce

S03E016The Complex World of Affiliate Compliance – Get To Know Your Liabilities

Explore the world of affiliate marketing compliance with Jamie Birch, founder of JEBCommerce, on this solo podcast episode. Delve into contractual obligations, regulatory and legal compliance, and ensuring affiliates adhere to your terms. Discover the crucial aspects of compliance for a successful and risk-free affiliate program. Listen in!

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Monumental New Year News; A Panel Interview with the JEBCommerce Executive Team – Profitable Performance Marketing – JEBCommerce

S03E015Affiliate Program Management Agency JEBCommerce Acquired by Executive Team – An Interview with Jake, Nicole and Gabe

Founder Jamie Birch and JEBCommerce’s new executive team discuss the exciting future direction of the agency and the affiliate marketing channel in a historic episode. Tune in for insights on the journey ahead!

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Shifting the Landscape: Exploring Affiliate Trends with Cary Pierce – Profitable Performance Marketing – JEBCommerce

S03E014Shifting the Landscape: Exploring Affiliate Trends with Cary Pierce

Looking for unique ways to target new customers through your affiliate marketing channel? Then you definitely want to listen to this conversation with Jamie Birch and Cary Pierce!

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9 Often Overlooked Affiliate Management Basics – Profitable Performance Marketing – JEBCommerce

S03E0139 Often Overlooked Affiliate Management Basics

Are you handling the fundamentals of affiliate management well or are you making these common errors? Listen to this episode to find out!

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Press Record: A Dialog on Marketing Strategies and Success with Matthew Ray Scott – Profitable Performance Podcast – JEBCommerce

S03E012Press Record: A Dialog on Marketing Strategies and Success with Matthew Ray Scott

In this episode we dive into the power of a daily scorecard, video marketing strategies, and the role belief and discipline play in success with Matthew Ray Scott. Do. Not. Miss!

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5 Things To Do Right Now With Your Affiliate Program – Profitable Performance Marketing – JEBCommerce

S03E0115 Things To Do Right Now With Your Affiliate Program

Not sure what you should be doing with your affiliate program? Jamie walks you through 5 fundamentals you should look at in your affiliate program right now. No better time than now to listen in, take notes, and get to work!

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The affiliate channel is complex, don't make this mistake with it – Profitable Performance Marketing – JEBCommerce

S03E010The affiliate channel is complex, don’t make this mistake with it

Don’t make the mistake most affiliate managers and digital marketers make by managing your program as one, homogenous thing. You have to understand, evaluate, and optimize your affiliate publishers individually. Do not miss this episode!

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S03E009Mass Media Publishers and Affiliate Marketing with Nick Marchese

Everyone wants mass media publishers. Today we talk to Nick Marchese about these publishers, his experience within this type of affiliate publisher, and how to navigate this as an advertiser. Join us!

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Affiliate Marketing and Search Engine Marketing - Can they work together? – Profitable Performance Marketing – JEBCommerce

S03E008Affiliate Marketing and Search Engine Marketing – Can they work together?

Let’s talk about utilizing SEM affiliates to gain more customers, reduce costs and augment your budgets. Affiliate marketing is complex, Jamie answers this fundamental question. Listen in!

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Is it Possible to Maximize PR and SEO with Affiliate Offers? – Profitable Performance Marketing – JEBCommerce

S03E007Is it Possible to Maximize PR and SEO with Affiliate Offers?

Can affiliate channels be leveraged to help support PR and SEO campaigns? Heck yeah they can! Jamie Birch, host and JEBCommerce Founder, walks through some fundamentals of tracking to make this work.

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Affiliate publisher extensions, budgets, and Google Analytics with Choots Humphries – Profitable Performance Marketing – JEBCommerce

S03E006Affiliate publisher extensions, budgets, and Google Analytics with Choots Humphries

Jamie Birch and Choots Humphries talk all things affiliate marketing on today’s episode. From browser extensions to variable budgets within the affiliate channel, as well as a great introduction to attribution … all topics they touch on. Give it a listen!

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Program application approvals - I have to review these? – Profitable Performance Marketing – JEBCommerce

S03E005Program application approvals – I have to review these?

Do you have hundreds of affiliate applications waiting for you in your program? Well, let this be a slap to the back of the head to get started reviewing those today! Jamie Birch talks about the importance of getting this fundamental task done frequently on this episode of the Profitable Performance Marketing podcast.

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Punch-Out!!, Jimmy Page, and Partnerships with Blake Cantrell – Profitable Performance Marketing – JEBCommerce

S03E004Punch-Out!!, Jimmy Page, and Partnerships with Blake Cantrell

Good partnerships are the lifeblood of any affiliate marketing channel. Today we talk to one of the premier partner-makers in the space, Blake Cantrell.

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Reaching discount buyerswithout risking full-margin acquisition – Profitable Performance Marketing podcast – JEBCommerce

S03E003Reaching discount buyerswithout risking full-margin acquisition

Have you been trying to figure out how to reach new discount buyers without risking full-margin acquisition? In this episode, host Jamie Birch outlines a three step strategy to do just that in your affiliate program.

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Can the affiliate channel help move overstocked and discounted inventory? – Profitable Performance Marketing – JEBCommerce

S03E002Can the affiliate channel help move overstocked and discounted inventory?

Can the affiliate channel support your company’s need to move overstocked items? Not only is the answer a resounding yes, but our founder, Jamie Birch, talks about how the affiliate channel is the best channel to move your overstocked items.

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What should my affiliate newsletter and overall communication cadence be? – Profitable Performance Marketing podcast – JEBCommerce

S03E001What should my affiliate newsletter and overall communication cadence be?

How often should I communicate with my affiliates? Jamie Birch, founder of JEBCommerce and host of the Profitable Performance Marketing Podcast answers this important affiliate marketing question.

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Season 3 is coming soon! – Profitable Performance Marketing podcast – JEBCommerce

S03E000Season 3 is coming soon!

Welcome to Season Three of the Profitable Performance Marketing podcast! Join us for fresh insights and engaging discussions with industry experts and tackle burning questions in the affiliate marketing space. Get ready for weekly episodes every Wednesday and don’t forget to rate us on your favorite podcast platform!

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Sales Are The New Likes, Views, and Clicks with Andy Hohl – Profitable Performance Marketing podcast – JEBCommerce

S02E034Sales Are The New Likes, Views, and Clicks with Andy Hohl

PR and Affiliate Marketing continue to integrate and today we talk to Andy Hohl of MagicLinks, an influencer platform, on how affiliate marketing and influencer work together and how MagicLinks can help you drive sales through influencers.

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Affiliate Marketing in a Recession or Economic Downturn – Profitable Performance Marketing podcast – JEBCommerce

S02E033Affiliate Marketing in a Recession or Economic Downturn

Is affiliate marketing vital during a recession and economic downturn? Heck yeah it is! Jamie Birch talks about the reasons why on today’s episode.

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