Performance Marketing News

Discover why last-click attribution hurts your affiliate growth and how dynamic commissioning can protect margins while rewarding new customer acquisition.

Discover what it really takes to migrate an affiliate program. JEBCommerce breaks down the 5-phase process to ensure your migration drives growth, not gaps.

Learn why a resilient affiliate marketing program requires balancing coupon sites with content creators to drive new customer acquisition and higher LTV.

Scaling an affiliate program isn't about chasing shiny new tech or magic toggle switches. It is about getting the unsexy fundamentals right.

Check out The PMA's (Performance Marketing Association) handy glossary of 300+ affiliate marketing definitions, acronyms, and abbreviations. Free!

If you are an affiliate that seems to receive more denials than approvals when you apply to affiliate programs, this article will help you understand why as well as a few tips on how to get approved for more programs.

It is imperative to stay up to date on the ever-changing nexus tax laws. Find out how the recent changes may impact your business in 2019 and beyond in an updated post on our blog from our Director of Affiliate Marketing, Stephen Robinson.

The reason I have written a SECOND post about this topic, is because most affiliate programs are not addressing this potentially ruinous issue. Here are a few ways that you could potentially keep working with affiliates in states with nexus tax laws.

The internet and various technologies have created an all-encompassing omni-channel, where consumers can find what they are looking to purchase in a brick & mortar location, via internet connected devices like the phone, laptop, tablet, desktop, and even smart watches! How does this affect your marketing efforts and where do affiliates fit?

There are tons of affiliates out there, so getting the right publishers in the program will be instrumental in the success of the channel, similar to lifting weights properly.