Performance Marketing News

Economies of Scale – Part 3 of Why work with an OPM

Today we continue to explore reasons why advertisers choose to work with Outsourced Program Managers, or Affiliate Agencies.  We’ve discussed heightened production, quality, collaboration and the ability to tap into a larger experience pool in part 1 and 2 and today we want to discuss economies of scale. Tell me if this has ever happened to you: […]

What is JEBCommerce Reading, First Edition

Every Tuesday morning the JEBCommerce team gets together to talk about our clients, our affiliate partners and share strategies and tactics that are working with each other’s programs.  It also gives me time to share news with the team. One feature to this meeting we added several months ago is sharing what each of us […]

How can you use 99designs?

When it is appropriate, we use our clients’ services and products at every chance we get.  One of our newest clients, 99designs, we have used in the past and are I am currently using to surprise my daughter on her 5th birthday.  There truly are a million different things the designers available to you in […]

Redesigned Affiliate Newsletters

You may have noticed several changes here at JEBCommerce over the last several months. In March we released our new brand and our new website at JEBCommerce.com. Deploying a new logo and complete re-branding, as well as our new website, was quite the task. But I really enjoyed the entire process and our site has […]

Question of the day – Why are those promotions so short?

Today I received a great question from an affiliate.  They were asking us about the short duration of some of our consumer offers for one of our retail programs.  “Why are they so short, can’t we get longer ones?”.  That is a great question and one we here often and have been asked many times […]

Outstanding Customer Service – Thank you iPlayerHD

From time to time, we have the good fortune to work with companies that really go above and beyond to help us become successful.  These outstanding companies remind us, and drive home the need for our agency to provide the best possible customer service to our clients and affiliates, and Wes Moore at iPlayerHD is […]

Is it time to plan?

I was reading an article on InternetRetailer.com this morning titled Penny’s billion-dollar bet.  Penny’s, one of the earliest adopters of ecommerce among large retail chains, has experienced flat sales the last few years.  They are now planning and investing in a new ecommerce platform to grow their online channel to over 2.5 Billion.  Yes that […]