Content, Commerce, and Public Relations
Ensuring efficiency in your marketing spend is paramount in today’s highly competitive digital landscape. Understanding what is converting, who your customers are and their behavior is now possible in your PR, Content, and Commerce campaigns with the help of JEBCommerce’s suite of services.
Our team of experienced affiliate marketing, relationship builders and PR pros have over 125 years of combined experience developing solid partnerships across channels in a trackable and profitable manner. Let us help you coordinate your PR, Content, Commerce, and Affiliate channels.
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Understand Your Performance
Tracking user behavior, campaign success has always been vital to any channel’s success, but elusive in the PR channel.
But to be successful, you truly have to understand and track what users are doing with each and every campaign you execute.
JEBCommerce uses tried and true affiliate marketing models, technology, and systems to ensure all your social and PR campaigns and partnerships are fully tracked through the click path. Utilizing advanced tracking technology we also follow users outside of traditional last click models across channels and devices, especially mobile. This allows us to report on and optimize all Content, Commerce, and PR campaigns and partnerships.
We work hand in hand with PR agencies to ensure their campaigns are measured and they are deployed rapidly with greater reach than ever.
Public Relations and Affiliate Marketing Education
The team at JEBCommerce has been a key thought leader in the partnership space for over 18 years, winning multiple awards along the way. We have a track record of not only being one of the most successful and innovative agencies in the US, but also an educator as well. Whether through our podcast, Profitable Performance Marketing, or our blog, JEBCommerce can help you understand how affiliate marketing and public relations fit and how to optimize the convergence. Check out some of our thoughts on the topic below.
Welcoming Public Relations to the Affiliate Marketing Party
Affiliate Marketing Can Boost the Speed of Public Relations
KPIs Need to Change With the Merging of PR and Affiliate Marketing
Technology Available to PR Teams Through Affiliate Marketing
Affiliate Recruitment and PR Pitching Have a Ton in Common
Data-driven Decision Making
This isn't a mere buzzword at JEBCommerce, it is a value of ours. We live and breathe it. Our systems, processes, technology, and experience allow us to optimize your digital marketing campaigns. We know digital marketing and we know how to track sales from just about anywhere. We’ve been doing it since the internet began.
Our team has real world experience within world-class PR agencies and in-house with Fortune 100 retailers, and has built some of the most dynamic and profitable partnership programs on the planet. We’ve been able to help hundreds of advertisers build strong partner programs, weather uncertain times, and grow their revenue year over year. Our team has run successful SEO, PR, Affiliate, Display, Retargeting, and SEM campaigns and is adept at collaborating with all these channels to hit your key targets right now.