Affiliate Marketing Guide to Profitability: ROI and Commission Rates

JEBCommerce Employee Profile - Kenny Dodge

Kenny Dodge

Affiliate Manager

Kenny Dodge

Affiliate Manager

Kenny joined JEBCommerce in March 2018. He currently manages a number of affiliate programs, including Virtue, GlobeIn, Vanity Planet, Bradford Watch Co., Coop Home Goods, and more. In his spare time, Kenny enjoys spending time with his wife (married in June '18), working on their fixer-upper home together, and being the "cool" uncle to his nieces and nephews.

He enjoys navigating the ever-changing world of affiliate marketing and honing his skills in affiliate management.

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Affiliate marketing is built for profitability. It is performance based as the advertiser pays the affiliate a commission only once a sale has been made. So you are never paying for “potential sales” or impressions. One of the reasons CMO’s love the affiliate channel is because of this high return…
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How to Calculate Affiliate Marketing ROI

JEBCommerce Employee Profile - Jamie Birch

Jamie Birch

Founder/CEO

Jamie Birch

Founder/CEO

Jamie is the owner and principal of JEBCommerce. His extensive Internet marketing experience includes all facets of online marketing: email, paid search campaigns, customer retention programs, and much more. This wide range of disciplines has enabled Jamie to excel as a business leader and JEBCommerce to realize a great level of success for its clients.

Jamie cut his “affiliate marketing teeth” managing affiliate programs for many well known companies before spending several years at Coldwater Creek, a Top 5 nationwide women’s clothing retailer. While at Coldwater Creek, Jamie established and managed affiliate campaigns, email campaigns, and SEO campaigns – an opportunity that allowed him to develop many of the proven processes JEBCommerce successfully employs today.

In recognition of his professional leadership, the affiliate marketing industry has consistently nominated him for Annual Pinnacle Awards over the years. In addition to individual accolades, JEBCommerce is gaining momentum within the Internet marketing industry and is experiencing positive, exciting growth. This is a direct result of Jamie’s positive leadership, integrity, and earned respect – from his clients and industry peers.

Need a speaker for your next event? I can do that, too!

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Answers to these questions will help you adequately plan for the performance of your affiliate program. But let's start with the ballpark figure that you might be looking for. Here is our basic rule - you shouldn't expect true performance and profitability before month 6. That is our general rule. Why? Managing an affiliate program takes time, it is resource intensive and you are dealing with a relationship based initiative. It takes time to identify partners, contact them, get them excited and get them optimized.
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Coupon Affiliate Marketing More Important as Economy Swings Down - JEBCommerce

Coupon Affiliate Marketing More Important as Economy Swings Down

JEBCommerce Employee Profile - Jamie Birch

Jamie Birch

Founder/CEO

Jamie Birch

Founder/CEO

Jamie is the owner and principal of JEBCommerce. His extensive Internet marketing experience includes all facets of online marketing: email, paid search campaigns, customer retention programs, and much more. This wide range of disciplines has enabled Jamie to excel as a business leader and JEBCommerce to realize a great level of success for its clients.

Jamie cut his “affiliate marketing teeth” managing affiliate programs for many well known companies before spending several years at Coldwater Creek, a Top 5 nationwide women’s clothing retailer. While at Coldwater Creek, Jamie established and managed affiliate campaigns, email campaigns, and SEO campaigns – an opportunity that allowed him to develop many of the proven processes JEBCommerce successfully employs today.

In recognition of his professional leadership, the affiliate marketing industry has consistently nominated him for Annual Pinnacle Awards over the years. In addition to individual accolades, JEBCommerce is gaining momentum within the Internet marketing industry and is experiencing positive, exciting growth. This is a direct result of Jamie’s positive leadership, integrity, and earned respect – from his clients and industry peers.

Need a speaker for your next event? I can do that, too!

Connect with me

This has been a pretty tough year for our economy.  It seems that every headline is worse than the last and every industry is needing to switch gears fast. I’ve met, and know personally, so many that are affected by the slumping economy, either with jobs lost or just general…
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5 Keys to Achieving Good Company Culture

For those who visit our office, it never fails, “woah, you have a ping pong table in your office?! You must have an amazing company culture!” Wait, what? How has the ping pong table become synonymous with company culture? Don’t get me wrong, the fact that we can decompress and play…
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Meet the Newest PMA Board of Directors Member, Jamie Birch

JEBCommerce is proud to announce that Jamie Birch is the newest member of the PMA’s Board of Directors. The PMA or Performance Marketing Association, is a non-profit trade association founded in 2008. Their mission is to champion and protect accountable performance marketing. The main goals are to promote growth within…
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Speck Products Now Working With JEBCommerce!

JEBCommerce is excited to announce we are now managing the Speck Products Affiliate Program! About Speck Products: Speck Products offers phone, tablet and laptop cases for brands such as Apple, Samsung, HTC and many more! Their award-winning products offer military grade protection, while improving the look of your valuable tech. To join the Speck…
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