Key Collaborations Lead to Increased Conversion Rates – JEBCommerce

Key Collaborations Lead to Increased Conversion Rates

A client in the education sector was experiencing a dip in their affiliate program. The program’s conversion rates declined, with a noticeable drop starting in Q3 2022. Our team dug in and found significant losses were attributed to underperforming big partners, as well as a key TM+ partner’s performance sharply declining.

To reverse the trend, our team:

  • Ensured current affiliates were as optimized as possible
  • Activated with cashback partners, niche sites, and social partners
  • Recruited a key YouTube partner to the program
  • Collaborated with a cart abandonment solution publisher to help improve conversion rates

Through our strong industry relationships and focused efforts, this client’s affiliate program performance experienced a rebound. Conversion rates increased by almost 40% YOY, and almost 60% in the last quarter YOY.

Having a team that is dedicated to growing your affiliate program is important. If you’d like to learn more, contact us at gethelp@jebcommerce.com or schedule time to discuss your needs with us. We’d love to help!

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