Performance Marketing News

“Just recruit affiliates, that’s all we need.” As an affiliate program management agency, we are often asked if we can offer affiliate recruitment services only.  Although a very important task, recruiting affiliates is only one aspect to advancing long term growth. Often, advertisers want recruitment for their affiliate program because they don’t have the resources […]

Many advertisers want to know what the affiliate channel should produce in terms of new vs. existing customers. We will break this down and look at the various ways to optimize for each.

One of the most difficult parts of scaling a business is figuring out which channel is actually sustainable for bringing in new customers. JEBCommerce focuses heavily on new customer acquisition and increasing profitability for our clients in the affiliate channel.  New Customer Acquisition is one of the methods we measure affiliate programs by as well […]

New to the affiliate space? This article outlines what exactly is involved in affiliate management!

It's not rocket science, but a successful affiliate channel does require having the right team, the right tools, and a well communicated strategy.

A marketing manager’s guide to coupon affiliate success. We saw during the 2008 recession that affiliate marketing is very important when an economy swings down because consumer behaviors change and traffic to online coupon sites increase. Even if you already have a solid network of influencers promoting your brand, there is more you can do […]

With Amazon recently cutting affiliate commissions, now is the time to diversify your affiliate income stream. Our team put together a list of alternatives for affiliates to promote in light of this Amazon change.

This has been a pretty tough year for our economy.  It seems that every headline is worse than the last and every industry is needing to switch gears fast. I’ve met, and know personally, so many that are affected by the slumping economy, either with jobs lost or just general business downturn, it can be […]

Spoiler: data us shows a different story than the one you've been told about coupon affiliates. But don't take our word for it, come find out for yourself!

Outsourcing affiliate management takes the time and hassle out of your partnership program and turns it into a cash machine. If you’re a digital retail company looking to reduce customer acquisition costs, enter new markets or grow $10M in sales over the next 3 years –  you will want to consider partnering with an Affiliate OPM. […]