Performance Marketing News

New Customers vs. Returning Customers

Many advertisers want to know what the affiliate channel should produce in terms of new vs. existing customers. We will break this down and look at the various ways to optimize for each.
The Perfect Affiliate Recruitment Email - JEBCommerce

The Perfect Affiliate Recruitment Email

The perfect affiliate recruitment email can be easy to write and super effective, but you have to put the time into it or it will fall flat. Our CEO, Jamie Birch, updated a previous post on our blog helping you to craft the perfect affiliate recruitment email.

New Customer Acquisition: Strategies for the Affiliate Channel

One of the most difficult parts of scaling a business is figuring out which channel is actually sustainable for bringing in new customers. JEBCommerce focuses heavily on new customer acquisition and increasing profitability for our clients in the affiliate channel.  New Customer Acquisition is one of the methods we measure affiliate programs by as well […]

What is Affiliate Management and How Does it Work?

New to the affiliate space? This article outlines what exactly is involved in affiliate management!

Customer Acquisition and Retention with Affiliate Marketing

It's not rocket science, but a successful affiliate channel does require having the right team, the right tools, and a well communicated strategy.

How to Work with Coupon Affiliate Sites

A marketing manager’s guide to coupon affiliate success. We saw during the 2008 recession that affiliate marketing is very important when an economy swings down because consumer behaviors change and traffic to online coupon sites increase. Even if you already have a solid network of influencers promoting your brand, there is more you can do […]

Amazon Cuts Commissions, Affiliates Here Is What You Can Do

With Amazon recently cutting affiliate commissions, now is the time to diversify your affiliate income stream. Our team put together a list of alternatives for affiliates to promote in light of this Amazon change.

Coupon Affiliate Marketing More Important as Economy Swings Down

This has been a pretty tough year for our economy.  It seems that every headline is worse than the last and every industry is needing to switch gears fast. I’ve met, and know personally, so many that are affected by the slumping economy, either with jobs lost or just general business downturn, it can be […]
The Truth About Coupon Affiliates - JEBCommerce

The Truth About Coupon Affiliate Programs

Spoiler: data us shows a different story than the one you've been told about coupon affiliates. But don't take our word for it, come find out for yourself!

Outsourced Affiliate Management Lowers Affiliate Channel Costs

Outsourcing affiliate management takes the time and hassle out of your partnership program and turns it into a cash machine. If you’re a digital retail company looking to reduce customer acquisition costs, enter new markets or grow $10M in sales over the next 3 years –  you will want to consider partnering with an Affiliate OPM. […]