Jamie Birch, a 20 year veteran of the affiliate marketing space, talks to industry experts on all sides of the marketplace, affiliates, advertisers, networks and vendors. Discussions around affiliate marketing, incremental sales and anything related to running a profitable affiliate channel. If you are an advertiser with an affiliate program or thinking of starting one, this podcast is for you.
Season 02 / Episode 024
PR and Affiliate Marketing are now dancing together, and to the same music, like never before. This is a tremendously exciting time for those of us in both fields. Today I bring on a veteran of both channels, our very own Director of Affiliate Marketing, Blagica Bottigliero, to discuss how these two world are converging.
Season 02 / Episode 023
On today’s episode we interview one of our Sr. Affiliate Managers, Samantha Morris. We dive into the deep end of affiliate marketing and discuss tech tools available to affiliate marketers, her biggest wins, and much more. Be sure to tune in!
Season 02 / Episode 022
How do you ensure that coupons and promotions end up in the right hands and that other channel offers don’t end up all over affiliate sites? Today’s episode will share the keys to taking care of this problem. Listen in!
Season 02 / Episode 021
Richard Dennys and Jamie Birch talk leadership in turbulence, the importance of always learning, the impact education can have, influencer marketing, affiliate marketing and more!
Season 02 / Episode 020
Today’s guest is Leilani Han, Executive Director, Commerce at Wirecutter, a Commerce Content publisher. Our conversation ranges from how the power dynamic in affiliate marketing has shifted more towards affiliates, leadership, career development and how to work with Wirecutter.
Season 02 / Episode 019
Affiliate programs are often not tracking all of their orders. You should have an extensive tracking testing protocol. Jamie Birch goes over this and more in today’s episode.
Season 02 / Episode 018
Paid placements are a great way to grow your affiliate program revenue.
Season 02 / Episode 017
From affiliate manager to VP and GM, Jared LaMantia and I discuss his career path, project management, how to effectively use data in your marketing efforts and much more on the Profitable Performance Marketing podcast.
Season 02 / Episode 016
Stop evaluating an affiliate partner’s performance based on how you categorize them. Coupon, loyalty, cashback, or reward, that doesn’t matter. What does matter is the performance they drive. Let’s talk data!
Season 02 / Episode 015
Still treating affiliates as if you are the more powerful one in the conversation? Well times have changed and affiliates have way more power than you think. Time to redo your strategies to reflect that.