Performance Marketing News

“Do you want to make money working from home and selling the products you already use?” Most people would quickly delete this message. The world is becoming more and more immune to sales pitches and you’ll never get noticed with this cookie cutter approach to recruiting affiliates. So, how do you get noticed above all […]

“Just recruit affiliates, that’s all we need.” As an affiliate program management agency, we are often asked if we can offer affiliate recruitment services only.  Although a very important task, recruiting affiliates is only one aspect to advancing long term growth. Often, advertisers want recruitment for their affiliate program because they don’t have the resources […]

The perfect affiliate recruitment email can be easy to write and super effective, but you have to put the time into it or it will fall flat. Our CEO, Jamie Birch, updated a previous post on our blog helping you to craft the perfect affiliate recruitment email.

Last month, I wrote about how I wanted to investigate if Influencer Marketing was nothing more than smoke and mirrors (Part 1 Marketing Influencer: Friend or Foe?). I compared it to Dorothy in The Wizard of Oz and how, thanks to Toto, she and her companions uncovered that the Great and Powerful Oz was nothing […]

There are tons of affiliates out there, so getting the right publishers in the program will be instrumental in the success of the channel, similar to lifting weights properly.

“Do something you love and you’ll never work another day in your life.” Cliché? These were the words of my late grandfather to me. The words of a family man, not entirely wealthy, but provided for his family and left a legacy worth millions. You see, my grandfather loved to help people. He worked in […]