Performance Marketing News

Affiliate Marketing Program Budgeting - JEBCommerce

Affiliate Marketing Program Budgeting and Communicating with Internal Teams

Creating a budget for your affiliate marketing program can be difficult and time consuming, but it doesn't have to be! Our CEO outlines how to create one and highlights the importance of communicating budget details to internal teams.
5 Reasons You Should Outsource Your Affiliate Program

5 Reasons You Should Outsource Your Affiliate Program

5, ok maybe 7, reasons to hire an agency to manage your affiliate program so you can ramp up more quickly and profitably!

What to Look For When Choosing Networks

One of the most important steps in launching an affiliate program is choosing the right network for your affiliate channel. Often times, I come across affiliate programs that are just not on the appropriate network. Whether it’s a reporting and functionality issue, or customer service problems, if you don’t properly vet out all the possible […]

The Journey Continues: Influencer Test (Part 2)

Last month, I wrote about how I wanted to investigate if Influencer Marketing was nothing more than smoke and mirrors (Part 1 Marketing Influencer: Friend or Foe?). I compared it to Dorothy in The Wizard of Oz and how, thanks to Toto, she and her companions uncovered that the Great and Powerful Oz was nothing […]

JEBCommerce Now Manages Tailor Brands' Affiliate Program!

JEBCommerce is excited to announce we are now managing the Tailor Brands Affiliate Program! About Tailor Brands: Tailor Brands offers branding options for any business. From custom logos and PowerPoint templates to social media covers and watermarking tools, Tailor Brands has everything needed for any size of business. Their custom logo creator allows for logo creation in under […]

Omni-Channel Marketing – How Do Affiliates Fit?

The internet and various technologies have created an all-encompassing omni-channel, where consumers can find what they are looking to purchase in a brick & mortar location, via internet connected devices like the phone, laptop, tablet, desktop, and even smart watches! How does this affect your marketing efforts and where do affiliates fit?

Growing Affiliate Programs With Minimal Optimization Tools

Last winter I was attempting to work on my truck because both the starter and the alternator needed to be replaced. It did not go smoothly or quickly to say the least, but eventually, with several uses of certain words I won’t mention here, I was able to get it done. (Not to mention I had […]

How to best utilize affiliate/vendor partners – A total Ecommerce perspective

I was speaking with an advertiser the other day, and they asked about how non-traditional affiliates fit within the affiliate program. It’s a great question, and one that we get often. The reason it’s a great question is that often there is an untapped segment of affiliates who can help with more than just driving […]

Your Affiliate Program Strategy is Like Smoking a Brisket

Gotta love the spring and summer time. Which means it’s time to bust out my smoker! Although bar-be-que’n is fun, there is just something about smoking foods, that get’s me all giddy. The process is lengthy, and you have to have a well-thought out approach to ensure you achieve the right taste, texture, and smoke. […]

The Biggest Mistake in Affiliate Marketing

Now that the rush of Q4 is behind us, and many of you have been able to settle in to the new year, it’s time to look ahead. Many of our affiliate marketing clients are working with us on their entire 2016 and 2017 plans and one common question we field is “What is the […]